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AS MAXI AWARD CEREMONY NEARS, ICSC REVEALS FINALISTS

Each year since 1972, ICSC has given MAXI awards to those shopping centers and companies that have designed and implemented the most successful marketing programs during the previous year.

The winners are able to clearly document substantial impact on the shopping center or company’s goal and can measure results through effective and creative use of all available resources.

As anticipation of the 2005 MAXI ceremony builds, SCT is pleased to present a full list of the finalists for this year’s awards.

Programs ranging from an Apprentice-style competition for entrepreneurs to a designer hat auction make up this year’s finalists. The awards will be presented on Oct. 18 at ICSC’s Fall Conference at the Manchester Grand Hyatt in San Diego.

The finalists are:

Community Relations

Less than 199,999 square feet (18,580 square meters) of total retail space
Australian Week, Steen & StrØm Danmark AS, Bruun’s Galleri, Aarhus, Denmark; Share Your Heart N.Y.C. Volunteer Expo, Jones Lang LaSalle, Grand Central Terminal, New York City.; Bear Hugs for Christmas, Bosa Development, Lynn Valley Centre, North Vancouver, British Columbia; Dress A Social Cause, Sonae Imobiliaria Gestao, S.A. Real Estate, SonaeSierra SC, Lisboa, Lisbon, Portugal

Community Relations

200,000-499,999 square feet of retail space
Bayview Village Shopping Centre Heart of Fashion, Orlando Corp., Bayview Village, Willowdale, Ontario; PugFest 2005, Madison Marquette, Bell Tower Shops, Fort Myers, Fla.; Ice Skating for a Green Forest, AM Management Portugal, Forum Algarve, Faro, Portugal; Paint a Kite, Eurocommercial Properties Italia Il Castello, Ferrara, Italy; Art from Stones, Estudio Luis E. Lecueder, Montevideo Shopping Center, Montevideo, Uruguay; A Purrrfect Christmas, Oxford Retail Group, Northland Village, Calgary, Alberta; Hero’s Flight, Bentall Retail Services, Northumberland Mall, Cobourg, Ontario; Home B.A.S.E., Cadillac Fairview, Regent Mall Shopping Centre, Fredericton, New Brunswick; Hammermania, Bentall Retail Services, LP, Rutherford Mall, Nanaimo, British Columbia; Sippin’ in Seersucker, Madison Marquette, The Shops at Canal Place, New Orleans, La.; The Dream of Eric Wameru, Market Masters Ltd., The Village Market, Nairobi, Kenya; The Amazing Shopping Race, Edgecombe Realty Advisors Inc., Victoria Square, Regina, Saskatchewan

Community Relations

500,000-749,999 square feet of retail space
Gourmet East Bay, The Macerich Co., Broadway Plaza, Walnut Creek, Calif.; Message on a Kite, PT Ciputra Sentra, Ciputra Mall Jakarta, Jakarta, DKI, Indonesia; Art For Their Sake, General Growth Properties, Inc., Glendale Mall, Indianapolis; The Pink Event, General Growth Properties, Inc., The Grand Canal Shoppes, Las Vegas; Adopt A Seed For Our Park In Need, 20 Vic Management, Inc., Halifax Shopping Centre, Halifax, Nova Scotia; Good to Great for Hunger’s Sake, General Growth Properties, Inc., Lakeview Square Mall, Battle Creek, Mich.; The Entrepreneur Challenge, Doral Holdings Limited, Seaway Mall, Welland, Ontario; Community Saturdays, General Growth Properties, Inc., St. Lawrence Centre, Massena, N.Y.

Community Relations

750,000-999,999 square feet of retail space
Hungry for Hockey, Forest City Enterprises, Boulevard Mall, Amherst, N.Y.; Season of Celebration, Hammerson, Brent Cross, London, United Kingdom; Imperial Valley Mall Premiere Party, CBL & Associates Properties, Inc., Imperial Valley Mall, El Centro, Calif.; Military Mother’s Day Makeover, The Irvine Co., Irvine Spectrum Center, Irvine, Calif.; HeartStrings, 20 Vic Management, Inc., St. Vital Centre, Winnipeg, Manitoba; Tulsa Promenade puts Family First!, Coyote Management, LP, Tulsa Promenade Mall, Tulsa, Okla.

Community Relations

1,000,000-1,399,999 square feet of retail space
Arden Fair Joins in the Race for the Cure, The Macerich Co., Arden Fair Mall, Sacramento, Calif.; Random Acts of Kindness, General Growth Properties, Inc., Fox River Mall, Appleton, Wis.; Sit, Stay & Nibble Meow Mixer And Doghouse, The Macerich Co., Inland Center, Auction, San Bernardino, Calif.; For Children’s, Glimcher Realty Trust, Jersey Gardens, Elizabeth, N.J.; Dreams Come True, Forest City Enterprises, The Mall at Stonecrest, Lithonia, Ga.; All About Kids Festival, Cadillac Fairview, Markville Shopping Centre, Markham, Ontario; Vukani Fashion Awards, Old Mutual Properties (PTY), Menlyn Park, Pretoria, Gauteng, South Africa; Iowa Cares, Merle Hay Mall, An Iowa Limited Partnership, Merle Hay Mall, Des Moines, Iowa; Dog Day Afternoon, Kravco Simon Co., Quaker Bridge Mall, Lawrenceville, N.J.; Nostalgic Mosaic Wall, Pennsylvania Real Estate Investment Trust, Willow Grove Park, Willow Grove, Pa.

Community Relations

More than 1,400,000 square feet of retail space
Celebrating the Filipino at the Ayala Center, Ayala Land, Inc., Ayala Center, Makati City, Makati, The Philippines; Shopping Center Helps Young Murder Victim’s family, Lerner Enterprises, Dulles Town Center, Dulles, Va.; Sea The Change Kids Can Make, CBL & Associates Properties, Inc., Hanes Mall, Winston-Salem, N.C.; Manage the Unexpected, Kravco Simon Co., King of Prussia, King of Prussia, Pa.; Lakewood@50 - Celebrating Together, The Macerich Co., Lakewood Center, Lakewood, Calif.

Community Relations

Company
CBL “Clothes For Kids,” CBL & Associates Properties, Inc., Chattanooga, Tenn.; No Smoking Signs, Cogest Italia, Cinisello Balsamo, Milano, Italy; Club Noggin, General Growth Properties, Inc., Chicago; Letters From Home, Jones Lang LaSalle, Atlanta; Extra Credit for Education, The Macerich Co., Santa Monica, Calif.; MVP - Macerich Volunteer Program, The Macerich Co., Santa Monica; Stockland Environmentally Friendly Bag Campaign, Stockland, Sydney, NSW, Australia

Community Relations

Joint centers
Celebration of Humanity, Majid Al Futtaim Investments, Diera City Centre, Dubai; Sharjah City Centre, Sharjah, and Ajman City Centre, Ajman, United Arab Emirates; H’Attire, Oxford Properties Group, Calgary Eaton Centre, TD Square and Scotia Centre, Calgary, Alberta

Public Relations

Less than 199,999 square feet of total retail space
Chocolat, Sonae Imobiliaria Gestao, S.A. Real Estate, Sonae Sierra Shoppings, Lisboa, Lisbon, Portugal; St Elli Shopping Centre - “Grotto-cam,” Sun Life Assurance Ltd (AXA), St Elli Shopping Centre, Llanelli, Carmarthenshire, United Kingdom

Public Relations

200,000-499,999 square feet of retail space
Tackle the Tower, Forest City Enterprises, The Avenue at Tower City, Cleveland; Spokane HotZone Partnership, RPS II, LLC, River Park Square, Spokane, Wash.; Fashion Hard Hat Tour, Stoltz Real Estate Fund/Pacific Coast Capital Part, The Shops at Las Americas, San Diego; The Crowns of Christmas Past, Steiner + Associates; Mall Properties, Inc., Zona Rosa, Kansas City, Mo.

Public Relations

500,000-749,999 square feet of retail space
Summer Fun at The Gateway, Inland Western Retail Real Estate, Inc., The Gateway, Salt Lake City; Live. Right. Here. Great Falls., The Macerich Co., Holiday Village Mall, Great Falls, Mont.; Celebrating America’s Heroes, Jones Lang LaSalle, Mall of Abilene, Abilene, Texas; Operation Job Switch, Pennsylvania Real Estate Investment Trust, Phillipsburg Mall, Phillipsburg, N.J.; No Longer at a Crossroads, The Macerich Co., Twenty Ninth Street, Boulder, Colo.; Shopping In The Palm Of Your Hand, The Macerich Co., Yuma Palms Regional Center, Yuma, Ariz.

Public Relations

750,000-999,999 square feet of retail space
Making Waves Publicity Campaign, CBL & Associates Properties, Inc., Coastal Grand, Myrtle Beach, S.C.; Feeding Freedom, General Growth Properties, Inc., Lansing Mall, Lansing, Mich.

Public Relations

1,000,000-1,399,999 square feet of retail space
CentrO Ice Sculpture Festival, Stadium Ltd., England; CentrO, Oberhausen, Nordrhein-Westfalen, Germany; Vaughan Mills from the Ground Up!, The Mills Corp., Vaughan Mills, Vaughan, Ontario; Westfield Parkway Wal-Mart PR Program, Westfield Corp., Westfield Parkway, El Cajon, Calif.

Public Relations

More than 1,400,000 square feet of retail space
Real-Life Fashion at FlatIron Crossing, The Macerich Co., FlatIron Crossing, Broomfield Hills, Colo.; Temecula Valley International Jazz Festival, Forest City Enterprises, The Promenade In Temecula, Temecula, Calif.

Public Relations

Company
Life.Style.Caruso.Hospitality.Training. DVD., Caruso Affiliated, Los Angeles; Shopping in America, The Macerich Co., Santa Monica

Public Relations

Joint centers
Team Houston’s Positive PR Push, General Growth Properties, Inc., Baybrook Mall, Friendswood, Texas; Deerbrook Mall, Humble, Texas; First Colony Mall, Sugar Land, Texas; Willbrook Mall, Houston - and The Woodlands (Texas) Mall

Advertising

200,000-499,999 square feet (18,580- 46,449 square meters) of retail space
Cavendish Square Corporate Identity, Old Mutual Properties (PTY), Cavendish Square, Cape Town, Western Cape, South Africa; “Stand Out, It’s Within You,” Oxford Retail Group, Dufferin Mall, Toronto; Rose Knows, Woodbury Corp., Magic Valley Mall, Twin Falls, Idaho; Experience the Change, Ivanhoe Cambridge, Oakville Place, Oakville, Ontario; Go In Zara Style, Ivanhoe Cambridge, Place Montréal Trust, Montréal; The Shops at Columbus Circle, The Related Cos., L.P., Shops at Columbus Circle, New York City

Advertising

500,000-749,999 square feet of retail space
The Voice of Mom, 20 Vic Management, Inc., Brentwood Town Centre, Burnaby, British Columbia; The Holiday Party Headquarters, Colonial Properties Trust, Colonial Brookwood Village, Birmingham, Ala.; Look Hip. Shop Hip. Feel Hip, Harlem Irving Cos., Inc., Harlem Irving Plaza, Chicago; Great Things in Store, 20 Vic Management, Inc., Lougheed Town Centre, Burnaby, British Columbia; Mall of Abilene...One place for everything!, Jones Lang LaSalle, Mall of Abilene, Abilene, Texas; The Complete Holiday Shopping Package, CBL & Associates Properties, Inc., Parkway Place, Huntsville, Ala.

Advertising

750,000-999,999 square feet of retail space
InRoads, General Growth Properties, Inc., The Crossroads, Portage, Mich.; Shoppers Best Friend, Pennsylvania Real Estate Investment Trust, Cumberland Mall, Vineland, N.J.; Eastland Shopping Centre Spring Fashion Diary, Queensland Investment Corp., Eastland Shopping Centre, Ringwood, Victoria, Australia; Fashion Catalog, NorteShopping — Gestão do Centro Comercial, S.A., NorteShopping, Matosinhos, Porto, Portugal; Urbanology, Cadillac Fairview, Pacific Centre, Vancouver, British Columbia; Any Reason to Shop, Larco Investment, Park Royal Shopping Centre, West Vancouver, British Columbia; Institutional Campaign, Sonae Imobiliaria Gestao, S.A. Real Estate, Parque Principado, Paredes-Lugones, Spain; Sherway Gardens Radio Partnerships, Cadillac Fairview, Sherway Gardens, Toronto

Advertising

1,000,000-1,399,999 square feet of retail space
Arkadia Grand Opening, Firma Reklamowa Kuc, Arkadia, Warsaw, Poland; A Higher Form of Shopping, The Macerich Co., Eastview, Victor, N.Y.; Reflections of Florida Style, Kravco Simon Co., The Galleria, feet Lauderdale, Fla.; More of the Stuff You Love — Spring Campaign, CBL & Associates Properties, Inc., Hamilton Place, Chattanooga, Tenn.; Shop, Play, Stay at Exit 13A, Glimcher Realty Trust, Jersey Gardens, Elizabeth, N.J.; Multitasked Catalogue, The Macerich Co., The Oaks Shopping Center, Thousand Oaks, Calif.; Bringing It All Together, Cadillac Fairview, Polo Park Shopping Centre, Winnipeg, Manitoba; Southland Mall Close To You Campaign, Talisman Cos., Southland Mall, Miami; It’s Hometown. It’s Uptown, Richard E. Jacobs Group, Triangle Town Center, Raleigh, N.C.

Advertising

More than 1,400,000 square feet of retail space
Find It All Here First — Glendale Galleria, General Growth Properties, Inc., Glendale Galleria, Glendale, Calif.; Colours by Laurier, Ivanhoe Cambridge, Place Laurier, Québec City; Tysons Corner Center. Where the Stores Are, The Macerich Co., Tysons Corner Center, McLean, Va.; 40 Years of Style, Oxford Retail Group, Yorkdale Shopping Centre, Toronto

Advertising

Company
CBL “More of the Stuff You Love” TV Campaign, CBL & Associates Properties, Inc., Chattanooga, Tenn.; GGP Gift Card, General Growth Properties, Inc., Chicago; GGP Middle Market/Major Metro Campaigns, General Growth Properties, Inc.; It’s All About the Stores/Discover Campaign, General Growth Properties, Inc..

Advertising

Joint Centers
The Power of 3, The Macerich Co., Lakewood Center, Lakewood, Calif., Los Cerritos Center, Cerritos, Calif., and Stonewood Center, Downey, Calif.; Westcor Creates Advertising Nirvana, The Macerich Co., Flagstaff Mall, Flagstaff, Ariz.; La Encantada, Tucson, Ariz.; Prescott Gateway, Prescott, Ariz.; Scottsdale Fashion Square, Scottsdale, Ariz.; and Chandler Fashion Square, Chandler, Ariz.; Who You Are Starts at the Core, Oxford Properties Group, Calgary Eaton Centre, TD Square and Scotia Centre, Calgary, Alberta

Sales Promotion and Events

Less than 199,999 square feet of total retail space
Week on Wheels, Donaldsons, The Paisley Centre, Paisley, Glasgow, United Kingdom

Sales Promotion and Events

200,000-499,999 square feet of retail space
MY Mall Card, H.H. Sheikh Ahmed Bin Hamed, Al Ain Mall, Abu Dhabi, United Arab Emirates; Mall Dogs, Developers Diversified Realty Corp., Aspen Grove Lifestyle Center, Littleton, Colo.; Family Film Festival, Developers Diversified Realty Corp., Aspen Grove Lifestyle Center, Littleton, Colo.; Billings Bridge Plaza — 50 Years Gold, 20 Vic Management, Inc., Billings Bridge Plaza, Ottawa; Merchant Partnerships, Developers Diversified Realty Corp., Deer Park Town Center, Deepark, Ill.; Eat Great at One of Eight!, O&Y Properties Corp., First Canadian Place, Toronto; If You Don’t Wear It, Share It, 20 Vic Management, Inc., Hillside Centre, Victoria, British Columbia; There’s a New Star in Our Galaxy, Oxford Retail Group, Park Place, Lethbridge, Alberta; Toys of Christmas Past, Oxford Retail Group, Park Place, Lethbridge, Alberta; Raffles City Shopping Centre Great Singapore Sale, Tincel Properties Pte Ltd., Raffles City, Singapore; Tick Tock Rock — New Year’s Eve Countdown Party, Forest City Enterprises, Station Square, Pittsburgh; Secrets of a Garden Unearthed, Oxford Retail Group, Stone Road Mall, Guelph, Ontario; Sunnyside Mall Red Hatters Tea Social, TGS Harvard North American REIT, Sunnyside Mall, Bedford, Nova Scotia

Sales Promotion and Events

500,000-749,999 square feet of retail space
Perfect Ten, BurJuman Centre, BurJuman, Dubai, United Arab Emirates; Win a Honeymoon in Vegas, 20 Vic Management, Inc., Carlingwood, Ottawa; Want to go shopping?...We’re buying!, Cadillac Fairview, Cataraqui Town Centre, Kingston, Ontario; Cruisin’ Into Christmas, Jones Lang LaSalle, Central Mall, Port Arthur, Texas; Hip Treats, Harlem Irving Cos., Inc., Harlem Irving Plaza, Chicago; Pointz Rewards At Hickory Point Mall, HP-SP Development, Hickory Point Mall, Forsyth, Ill.; Going For The Green, CBL & Associates Properties, Inc., Laurel Park Place, Livonia, Mich.; Building-A-Pawfect Partnership, CBL & Associates Properties, Inc., Park Plaza, Little Rock, Ark.; The Record Sale at Plaza Del Sol, Developers Diversified Realty Corp., Plaza Del Sol, Bayamon, Puerto Rico

Sales Promotion and Events

750,000-999,999 square feet of retail space
Sunday Trade, Centro Properties Group, Centro Galleria, Morley, WA, Australia; It’s a Princess Holiday, Forest City Enterprises, Charleston Town Center, Charleston, W.V.; Fiesta de la Familia, The Macerich Co., Desert Sky Mall, Phoenix; Singles in the City, Oxford Retail Group, Edmonton City Centre, Edmonton, Alberta; Kids Only Christmas Store, Oxford Retail Group, Kingsway Garden Mall, Edmonton, Alberta; It’s Game Time. Be Part of it, Oxford Retail Group, Place d’Orleans, Ottawa; Along For The Ride With Tony Hawk, Jones Lang LaSalle, The Village at Orange (Calif.)

Sales Promotion and Events

1,000,000-1,399,999 square feet of retail space
Savvy Shopper’s Club, Forest City Enterprises, Antelope Valley Mall, Palmdale, Calif.; Unique Programs Build Repeat Traffic at Belmar, Continuum Property Management Company LLC, Belmar, Lakewood, Colo.; Spiderworld, Hyprop and Ellerine Bros., Canal Walk, Cape Town, Western Cape Province, South Africa; Teddy Bear Factory, Hyprop and Ellerine Bros., Canal Walk, Cape Town, Western Cape Province, South Africa; CentrO Ice Sculpture Festival, Stadium Ltd., England; CentrO, Oberhausen, Nordrhein-Westfalen, Germany; CentrO Model Contest, Stadium Ltd., England; CentrO Oberhausen, Oberhausen, Nordrhein-Westfalen, Germany; Hollywood Dream Cars, Sonae Imobiliaria Gestao, S.A. Real Estate, Centro Colombo, Lisboa, Lisbon, Portugal; The World Famous Sale at Deira City Centre, Majid Al Futtaim, Deira City Centre, Dubai, United Arab Emirates; CityWin Loyalty Program at Deira City Centre, Majid Al Futtaim, Deira City Centre, Dubai, United Arab Emirates; Be A New You!, Kravco Simon Co., Deptford Mall, Deptford, N.J.; Galleria at Sunset Direct Mail, Forest City Enterprises, Galleria at Sunset, Henderson, Nev.; Shopperewards, General Growth Properties, Inc., Galleria at Tyler, Riverside, Calif.; Santa Express, Pennsylvania Real Estate Investment Trust, The Gallery at Market East, Philadelphia; Santa Arrives...Rudolph Too., General Growth Properties, Inc., Glenbrook Square, Fort Wayne, Ind.; Save Our Schools, The Macerich Co., Pacific View Mall, Ventura, Calif.; Celebrate the Magic of the Season!, Forest City Enterprises, Victoria Gardens, Rancho Cucamonga, Calif.

Sales Promotion and Events

More than 1,400,000 square feet of retail space
The Christmas Gift of Aloha, General Growth Properties, Inc., Ala Moana Center, Honolulu, Hawaii; College Plus, CBL & Associates Properties, Inc., Hanes Mall, Winston-Salem, N.C.; Celebrating Tradition at Mid Valley Megamall, IGB Corp. BHD, Mid Valley Megamall, Kuala Lumpur, Malaysia; Tourism by Laurier, Ivanhoe Cambridge, Place Laurier, Québec City; Condowinium, Oxford Retail Group, Square One Shopping Centre, Mississauga, Ontario; Valley View Center: Movie & A Makeover, The Macerich Co., Valley View Center, Dallas

Sales Promotion and Events

Company
Cadillac Fairview Shop! Card Launch, Cadillac Fairview, Toronto, Ontario; Experience the Lap of Luxury, Cadillac Fairview, Toronto; The Scene 2005, General Growth Properties, Inc., Chicago; Pure Jeanius Back to School Cotton Promotion, Jones Lang LaSalle, Atlanta; BeGifted Email Campaign, The Macerich Co., Santa Monica

Sales Promotion and Events

Joint Centers
Shopping³, Ivanhoe Cambridge, Complexe Les Ailes, Montreal Eaton Centre and Place Montréal Trust, Montréal

Grand Opening, Expansion and Renovation

200,000-499,999 square feet of retail space
The Gathering Place, Grove Farm Land Corp., Kukui Grove Center, Lihue, Hawaii; Already Arrived and It’s Ours, Sonae Sierra, Luz del Tajo Shopping, Toledo, Spain; Where Value is the Star, Majid Al Futtaim, Sharjah City Centre, Sharjah, United Arab Emirates; Evergreen Walk - Where Life Meets Style, Poag & McEwen Lifestyle Centers, Shops at Evergreen Walk, South Windsor, Conn.; The Village at Park Royal Grand Opening, Larco Investment, The Village at Park Royal, West Vancouver, British Columbia

Grand Opening, Expansion and Renovation

500,000-749,999 square feet of retail space
‘New’ Campaign, BurJuman Centre, BurJuman, Dubai, United Arab Emirates; Village Pointe Grand Opening, RED Development, LLC, Village Pointe, Omaha, Neb.

Grand Opening, Expansion and Renovation

750,000-999,999 square feet of retail space
The Piazza, Queensland Investment Corp., Hyperdome, Longanholme, QLD, Australia; An Unimaginable Celebration, Pennsylvania Real Estate Investment Trust, The Mall at Prince George, Hyattsville, Md.; Women Everywhere are Shopping the New Market Mall, Cadillac Fairview, Market Mall, Calgary, Alberta; I Am, The Macerich Co., Queens Center, Elmhurst, N.Y.; Mall Makeover Ahead, Coyote Management, LP, Tulsa Promenade, Tulsa, Okla.

Grand Opening, Expansion and Renovation

1,000,000-1,399,999 square feet of retail space
What Are You Up To?, General Growth Properties, Inc., Alderwood, Lynnwood, Wash.; As if Nirvana Could Get Any Better, The Macerich Co., Arrowhead Towne Center, Glendale, Ariz.; Field’s of shopping - Come Together, Steen & StrØm Danmark AS, Field’s, Copenhagen, Denmark; A Renaissance Unmasked, General Growth Properties, Inc., Galleria Dallas, Dallas, Texas; H&M Opens, General Growth Properties, Inc., Glenbrook Square, Fort Wayne, Ind.; Vaughan Mills - A New Direction in Retail, The Mills Corp., Vaughan Mills, Vaughan, Ontario; We’ve Got You Covered, The Macerich Co., Washington Square, Tigard, Ore.

Grand Opening, Expansion and Renovation

More than 1,400,000 square feet of retail space
Jordan Creek Town Center - A World Apart, General Growth Properties, Inc., Jordan Creek Town Center, West Des Moines, Iowa; A Festive Shopping Experience!, Ayala Land, Inc., Market! Market!, Taguig City, The Philippines

Grand Opening, Expansion and Renovation

Joint Centers
We’ve Taken the Food Court to a New Level, Ivanhoe Cambridge, Metropolis at Metrotown and Metrotown Centre, Burnaby, British Columbia

Business To Business

200,000-499,999 square feet of retail space
Always together, Estudio Luis E. Lecueder, Montevideo Shopping Center, Montevideo, Uruguay

Business To Business

500,000-749,999 square feet of retail space
Shop A Job, Queensland Investment Corp., Canberra Centre, Canberra City, ACT, Australia; Visualize, Jones Lang LaSalle, Mesilla Valley Mall, Las Cruces, N.M.

Business To Business

750,000-999,999 square feet of retail space
Books for the Barrio, Jones Lang LaSalle, South Park Mall, San Antonio; STL NOW, MREIT, St. Laurent Centre, Ottawa

Business To Business

1,000,000-1,399,999 square feet of retail space
CentrO B2B Communication, Stadium Ltd., England, CentrO, Oberhausen, Nordrhein-Westfalen, Germany; Springboard For Success: Launching Metropark, General Growth Properties, Inc., Glendale Galleria, Glendale

Business To Business

More than 1,400,000 square feet of retail space
Festival Centre — Raising the Bar, Al-Futtaim Group, Festival Centre, Dubai, United Arab Emirates; The Snowball Effect, Majid Al Futtaim, Mall of the Emirates, Dubai, United Arab Emirates; WEMiSphere, West Edmonton Mall Property Inc., West Edmonton Mall, Edmonton, Alberta

Business To Business

Company
Smile! I’ll Make it Happen, Cadillac Fairview, Toronto; Your Mall. Your Future. Our Commitment., Ivanhoe Cambridge, Toronto; Things We Know Advertising Campaign, Madison Marquette, Minnetonka, Minn.; International Market Place, Madison Marquette, Minnetonka, Minn.; Things We Know Brand Campaign, Madison Marquette, Minnetonka, Minn.

Revenue Impact

200,000-499,999 square feet of retail space
Plaza del Atlantico New Specialty Leasing Program, Developers Diversified Realty Corp., Plaza del Atlantico, Isabella, Puerto Rico

Revenue Impact

500,000-749,999 square feet of retail space
A Performing Vacancy, Aronov Realty Management, Inc., Bristol Mall, LLC, Bristol, Va.; Exton Square/Citadel: Partnership at its Best!, Pennsylvania Real Estate Investment Trust, Exton Square, Exton, Pa.

Revenue Impact

750,000-999,999 square feet of retail space
Operation Breakpoint, Ivanhoe Cambridge, Upper Canada Mall, Newmarket, Ontario

Revenue Impact

1,000,000-1,399,999 square feet of retail space
Carolina Place, General Growth Properties, Inc., Carolina Place, Pineville, N.C.; NOI....A Sign of the Times, CBL & Associates Properties, Inc., CoolSprings Galleria, Franklin, Tenn.; Restoring Fairview Pointe Claire, Cadillac Fairview, Fairview Pointe Claire, Pointe Claire, Quebec; The ARC at Meadowhall, Smith Young Partnership, Meadowhall Centre, Sheffield, United Kingdom

Revenue Impact

More than 1,400,000 square feet of retail space
Partnerships at Jordan Creek, General Growth Properties, Inc., Jordan Creek Town Center, West Des Moines, Iowa

Revenue Impact

Joint Centers
It Takes A Troop!, General Growth Properties, Inc., Eastridge Mall, Casper, Wyo.; Gateway Mall, Springfield, Ore.; Grand Teton Mall, Idaho Falls, Idaho; Newgate Mall, Ogden, Utah; Rogue Valley Mall, Medford, Ore., and Visalia Mall, Visalia, Calif.; An Exercise in Stretching Budgets, Majid Al Futtaim Investments, LLC, Diera City Centre, Dubai; Sharjah City Centre, Sharjah and Ajman City Centre, Ajman, United Arab Emirates

Category Integration

Less than 199,999 square feet of retail space
Arch Madness at the Station, Jones Lang LaSalle, St. Louis Union Station, St. Louis; It’s Easy Being Green, Centro Properties Group, Centro Colonnades, Noarlunga Centre, South Australia, Australia

Category Integration

200,000-499,999 square feet of retail space
20 Years of Stories, Estudio Luis E. Lecueder, Montevideo Shopping Center, Montevideo, Uruguay; The Central District, Ivanhoe Cambridge, Montréal Eaton Centre, Montréal

Category Integration

500,000-749,999 square feet of retail space
Santa Loves It Here, Oxford Properties Group, Orchard Park, Kelowna, British Columbia; 12th Annual Absolute Chalk Festival at Paseo Colorado, Developers Diversified Realty Corp., Paseo Colorado, Pasadena, Calif.; A Penny Saved Is A Penney Earned, CBL & Associates Properties, Inc., CherryVale Mall, Rockford, Ill.

Category Integration

750,000-999,999 square feet of retail space
Get to the Grid, CBL & Associates Properties, Inc., Post Oak Mall, College Station, Texas; Learn It! Play It! Dig It!, The Macerich Co., South Towne Center, Sandy, Utah

Category Integration

1,000,000-1,399,999 square feet of retail space
Change is Good...Very Good!, The Macerich Co., Freehold Raceway Mall, Freehold, N.J.; Sharing the Spirit of the Holidays, Kravco Simon Co., King of Prussia Mall, King of Prussia, Pa.: 40 years of Style, Oxford Retail Group, Yorkdale Shopping Centre, Toronto

Category Integration

Company
Two Cards — One Campaign, CBL & Associates Properties, Inc., Chattanooga, Tenn.; Holiday Trends ’04, Forest City Enterprises, Cleveland; RED Development Branding, RED Development, LLC, Scottsdale, Ariz.

Category Integration

Joint Centers
More Time to Shop, Cadillac Fairview, Fairview Pointe Claire, Pointe Claire, QU; Le Carrefour Laval, Laval, QU; Les Galeries d’Anjou, Montréal, QU; and Les Promenades St. Bruno, St-Bruno-de-Montarville, Quebec; What if Mother’s Day Were A Place?, General Growth Properties, Inc., Baybrook & First Colony, Houston; Parks at Arlington, Dallas; Quail Springs Mall, Oklahoma City, Town East & Vista Ridge, Dallas; and Willowbrook & Deerbrook, Houston

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