The ICSC Foundation launched the #MindfulMalls hashtag, a Twitter campaign to promote and recognize the incredible generosity and community spirit within the shopping center industry. The campaign has been a success, generating millions of impressions and participation by shopping centers worldwide.

Any time your shopping center engages in community outreach, do not forget to tweet using #MindfulMalls. The ICSC Foundation is proud to promote the ongoing community outreach efforts of the retail real estate industry.